Creating a Social Media Campaign

Creating a Social Media Campaign isn’t as straightforward as you may initially think, not that technically speaking it is hard to create but more from the point of view that there are countless decisions to make in order to best execute your campaign.  Behind all good social media campaigns is a good strategy, so here are some tips to help you get started:

  1. Create a plan before you start
  2. Decide what platforms you will use
  3. Establish what you are looking to achieve
  4. Decide how you are going to engage your target audience
  5. Find software to streamline and schedule your posts
  6. Monitor your campaigns
  7. Enhance your pages with a paid adverts

Hopefully the above tips will provide some guidance, more in depth social media based blogs will be posted over the coming weeks covering each platform in much more detail.

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