I have finally updated the website making it more up to date with my current portfolio. In business things tend to change extremely quickly and the last website I ever tend to work on is that of your own.
I plan to use this blog more regularly moving forward to showcase more work etc.
Loved by some and completely misunderstood by others but what is the key to a good email marketing campaign?
I run email campaigns for a lot of businesses and it’s interesting to see how subscribers react to different kinds of brands. The key to a good email campaign cannot be summarised in one word, but if I had to pick one it would be ‘engage’. Brands and companies that are able to engage with their audience have a response that their rivals could only dream of. Here are 5 quick tips on Email Marketing:
- Data – always use subscribed data, and never buy it!
- Create Interest – do you have some news or any offers?
- Mobile Friendly – ensure it’s readable on all formats.
- Know Your Goals – make sure readers have a link to follow
- Engage with your audience!
Welcome to my personal business blog where you will find all a range of posts and information on Digital Marketing, Social Media and Advertising. I am an independent business consultant based in Bournemouth UK. Having ran businesses for over 10 years and felt bot the highs and lows I’ll be using this space to share thoughts, views and relevant articles.